Nanjing Jiulong Hui Fragrance was invited to attend the 2023 China Flavor and Fragrance Industry Conference.

From May 24 to 27, 2023, Nanjing Jiulong Hui Fragrance Co., Ltd. (hereinafter referred to as “Jiulong Hui”) attended the 2023 (19th) China Flavor and Fragrance Industry Conference at the invitation of the Flavor and Fragrance Branch of the China National Food and Native Produce Import-Export Corporation (hereinafter referred to as “CHINAEASA”).

Exploring the Path Ahead, Collaborating for Development—Studying New Industry Trends

The conference officially kicked off on May 25, bringing together nearly 400 domestic participants as well as numerous foreign business representatives in Fuzhou. This China Fragrance and Flavor Industry Conference was held at the Shangri-La Hotel in Fuzhou and was chaired by Li Yi, Secretary-General of CHINAEASA.

Event venue photos

The conference invited a total of 10 industry experts from well-known domestic and international fragrance companies—including Givaudan, Firmenich, IFF, and Fujian Zhengwei Biotechnology—as well as research institutes, to deliver keynote speeches on a variety of topics including fragrance raw materials, technologies, applications, and sustainable development.

The presentation covers topics including natural fragrances, Argentine lemons, sustainable development, distinctive plant resources of the Lauraceae family, applications of flavors and fragrances, and the Yili lavender industry.

Innovation through Connection, Win-Win Collaboration—Meeting with Domestic and Foreign Partners

The conference also featured a product exhibition area, where spice companies from both home and abroad showcased their products at their respective booths. In front of each company’s booth, numerous visitors gathered to sample the products and seek business advice.

During the conference, our company engaged in business exchanges with numerous partners and held in-depth discussions on the characteristics of fragrance products and the future trends of the fragrance market.

During the negotiation process, our foreign business partners expressed great regret at not being able to visit China for the past three years due to the pandemic. Now that restrictions have been lifted, everyone’s confidence in the market has greatly increased. They’re eager to learn more about the Chinese market and are keen to understand our company’s needs and intentions, hoping to deepen our cooperation in the future. They also warmly invited us to visit their country again to tour their factories and engage in further exchanges.

Partner group photo 2

Through this intensive round of engagement, we’ve gained a fresh understanding of fragrance products and a clearer vision of the future development direction of the fragrance industry. We’ve also deepened our collaborative partnerships with numerous fragrance suppliers.

In the future, Jiulonghui will serve its partners with even greater dedication and professionalism.

Delve into the base and experience the quality—visit the jasmine cultivation base.

After the conference concluded, the organizing committee arranged a study tour group for the Fragrance Conference, leading all participants to visit the Changle jasmine cultivation base and experience jasmine-picking firsthand.

As evening fell and the jasmine flowers began to bloom and release their fragrance, everyone used the jasmine flowers they had picked themselves and followed Mr. Guo Bin, an inheritor of this intangible cultural heritage, as he demonstrated the traditional method of making jasmine perfume balm. Participants learned how to engage in the "窨花" process, and each person even made their own jasmine flower garland. Everyone gained invaluable insights and benefits from the experience.

This visit allowed us to gain an in-depth understanding of the growing environments and cultivation methods of spice ingredients, as well as the production process of spice products, while also deepening our knowledge of these spice products.

In the future, our company will source fragrance products with even greater professionalism and rigor, ensuring that every customer has access to the highest-quality fragrances from around the world.